Khalid, Afraa Ahmed Mohmmed; Supervisor, - Abdel Hafiez Ali Hasaballah; Co - Supervisor, - Saddig balal Ibrahim
(Sudan University of Science & Technology, 2016-08-27)
In today business environment the concentration should be given to loyalty of customer in strategy development to sustain service quality. Based on SERVIQUAL and social exchange theory,the purpose of this study was to ...